sinovels Chapter 537 Rice Phone, Born For Fever
Chapter 537 Rice Phone, Born For Fever
The news of Future Group's acquisition of Marvel has eclipsed Rice Company, which held a mobile phone launch on August 16.
Most media at home and abroad are reporting on Future Group's acquisition of Marvel.
Only a small number of media reported on the rice phone launch conference.
This made Rebus and his team feel like they were vomiting blood.
The limelight was completely stolen!
For such a big event as the press conference, Tiancai Technology failed to grab the headlines.
As a result, everyone's attention will be less.
If there is less attention, it will naturally affect the sales of rice phones.
Rebus and his founding team spent nearly two years trying to make a splash at this press conference. However, due to the acquisition of Marvel by Future Group, it failed to create much splash.
This made Rebus and the others curse in their hearts.
It’s not a good idea to decide when Future Group will acquire Marvel, but it has to be announced at the launch of our rice phone.
Isn’t this intentional!
have to say.
Even in this life, Rebus' rice phone is still made for fever.
The processor of the rice M1 is the current flagship processor of Gaotong - MSM7625. This processor is considered to be the most awesome processor of Gaotong so far.
MSM7625 processor is the baseband version of msm7225, supports cdma, arm11 architecture, 45nm process, silent frequency 528mhz, pu performance 630mips.
Equipped with 512M of RAM running memory.
The current mainstream RAM is only 192M.
Mobile phones with 256M RAM are very rare.
This is comparable to the top mobile phones.
The 4-inch 640×480 pixel screen and 245pp.500W pixel main camera are all current top flagship standards.
Taking cameras as an example, the current mainstream is 3.2 million pixels, and mobile phones with 5 million pixels and above can be called "high" standards.
In terms of system installation, it is equipped with MIUI system developed and customized by Rice itself based on Android system, which has been deeply optimized in some aspects.
The most important thing is that with such top-notch flagship configuration, the rice M1 is priced at only 1,999 yuan.
To know.
Under the same configuration, the prices of Samsung's flagship mobile phone Galaxy S1, HTC's flagship mobile phone OneX, Huachang's flagship mobile phone Mate1, etc. are basically above 2,800 yuan, or even more than 3,000 yuan.
Now.
As soon as the rice phone was released, the price of the flagship with the same configuration was directly reduced from more than 3,000 yuan to less than 2,000 yuan, which is shocking.
Because it was stolen from the limelight by Future Group, it didn't get much exposure.
On the Rice Technology side, following Rebus's order, a large sum of money was spent on advertising.
The effect is still impressive.
soon.
Many domestic media have reported on Rice M1.
Hot search on Weibo.
#米手机,so fragrant!#
#米手机,born for fever!#
#米手机#
etc.
Related keywords directly entered the top ten of the hot search list, attracting tens of millions of netizens to discuss it.
"Holy shit! No way! Such top-notch configuration only costs 1,999 yuan!!! Are you sure that DaMi Technology will not lose money?"||?"
"The prices of the Sanxing Galaxy S1, HTC One
"Rebus got his cell phone? I remember he's not the general manager of Jingshan?"
"Good guy! All I can say is good guy! DaMi Technology is really awesome. The top flagship configuration only costs 1,999 yuan. It is really made for fever!"
"My brother-in-law is an employee of DaMi Technology. It is said that Rebus originally planned to price 1,499 yuan, but because of the use of a top-notch supply chain, the cost increased a lot, and the final price was 500 yuan. But even so, an M1 If you can't make much money, you are basically making money at a loss.
"Is the one upstairs real or fake? You're not hired by DaMi Technology, are you?"
“I won’t say anything else! With this configuration, it’s only 1,999 yuan. I’ll buy one if I want! Even if I eat instant noodles for a month, I won’t hesitate!”
"If you spend 1,999 yuan to buy a top-end flagship smartphone, is there any phone that is more fragrant than this? The top phones will be eclipsed by the rice M1!"
“Looking at the Sanxing Galaxy S1 I bought for 3,299 yuan, I burst into tears!”
“My HTC OneX doesn’t smell good at all!”
"I won't say anything else. From this moment on, I will be a fan of rice phones!"
"I'll go! It actually doesn't go on sale until October. It has to wait another month and a half. It's a long time!"
"I heard that there are only 100,000 rice M1 units in the first batch. I am rushing to buy them online. I hope I can grab one by then! I won't say anything anymore. I am going to open online banking to prepare for the rice M1."
"Are there any rice friends in XX city? Let's open online banking together!"
"..."
The popularity of rice mobile phones is rising.
Because of its ultra-high cost performance, the rice phone has been connected for several days and has become the focus of reports by major news media.
Huachang, Sanxing, and even HTC, which started selling in China, started to tremble after watching the rice phone launch conference.
Damn it!
Don't follow the rules of the game!
We all sell it for 2,000 or 3,000 yuan. How about you give us 1,999 yuan? How can we survive?
at the same time.
Blue Star Electronics Headquarters.
In the conference room, matters related to the third generation of Pinnacle mobile phones are being discussed at the moment.
Compared with the uneasiness of companies such as Huachang, Sanxing, and HTC, Liu Hong and other Blue Star Electronics executives are much calmer about the menacing rice phone.
Liu Hong said: "According to our internal estimates, the cost of the Rice M1 exceeds 1,850 yuan. After calculation, the profit of a Rice M1 is directly reduced by Rebus to 3% or even lower. It's really Too cruel. "
Blue Star Electronics executives are also paying attention to the rice phone launch conference.
After all, they are competitors.
After watching the rice phone press conference, Liu Hong and others were also very surprised.
The configuration of the rice M1 is absolutely comparable to that of the top flagship phones on the market, but the price is only 1,999 yuan.
When Rebus announced the price at the press conference, Liu Hong and others were also shocked.
The first thought that comes to mind is, is Rice Technology crazy?
At this price, is there still money to be made?
after.
Blue Star Electronics has internally made an estimate of the cost of Rice M1.
The results they obtained shocked them. (Nono Zhao)
Although the rice M1 is priced at 1,999 yuan and still makes a profit, the profit is too low.
For a rice M1, rice technology may only earn 50 yuan.
This profit......
I have to say, Rebus is really ruthless.
Vice President Zhao Tang said: "Rebus set the price at 1,999 yuan and reduced the profit to less than 3%. This is the ultimate cost-effective route to attract a group of loyal rice phone users."
Zhao Tang, who once served as Lu Yi's assistant, has become a capable and resolute strong woman after several years of experience.
Other executives also expressed their opinions, and most of them agreed with Zhao Tang's point of view.
Rebus wants to impress the majority of users with its ultimate cost-effectiveness, thereby attracting a large number of rice fans.
As long as you have a firm foothold in the smartphone market and have enough loyal fans, even if you can't make a lot of money on mobile phones, you can still make money on other hardware.
For example, one of the three-piece sets at this conference, the rice bracelet, is priced at 99 yuan.
The profit here is at least 50%. .