sinovels Chapter 579 The Fruit Company’S Conspiracy Emerges
Chapter 579 The Fruit Company’S Conspiracy Emerges
When it comes to the establishment of a joint venture brand between the two parties, it was Steve Jobs who first brought it up.
As for the reason.
Jobs wanted to use Sanxing's help to teach Blue Star Electronics a lesson.
As for the reason for the feud between Blue Star Electronics and Fruit Company, it has to be traced back to 2006.
Because Blue Star Electronics was the first to release a top-generation mobile phone in 2006 and announced many advanced technologies that were ahead of the times, the fruit company's Ai Kuang faced a crisis of dystocia.
Especially in terms of multi-touch technology, the fruit company was directly stuck by Blue Star Electronics.
to this end.
In 2007, Jobs made a special trip east to Sioux City and met with Lu Yi to discuss patent licensing issues for multi-touch technology.
At that time, Steve Jobs came with the idea of being slaughtered.
This is also normal among technology companies.
Who told you that your technology is inferior to others, and the patent is in the hands of others?
If you want to use someone else's patent, you must pay patent fees. This is the rule.
In the North American technology industry, there are many attempts to kill Longguo Company in this regard.
The result was good.
Jobs knew that he was going to be stabbed, but he didn't expect that Lu Yi's knife came down and cut directly into the bone.
Patent licensing fee of 300 million meters per year!
Isn’t this an obvious robbery?
The arrogant Jobs immediately refused.
As a result, Lu Yi had no intention of retaining him and bargaining with him.
then.
Steve Jobs came here resentful and came back resentful.
On the plane, Jobs made up his mind to bypass Blue Star Electronics' patent barriers and develop the fruit company's multi-touch technology.
On this point, he was very confident at the time.
after all.
A Longguo company can do it, there is no reason why their fruit company can't do it.
The result is!
Their fruit company invested more than 100 million meters in research and development expenses, failed dozens of times, took nearly two years, and still failed to come up with it.
So much so.
The board of directors of the fruit company was very dissatisfied with Jobs.
Why?
Because the mobile phone market is now in the blue ocean of smartphones.
Look at companies such as Blue Star Electronics, Sanxing, Huachang, Soai, HTC, BYD, and LG. They entered first and joined the Android camp. They directly made a lot of money and their mouths were full of oil.
Look at their fruit company again. They invested huge amounts of money in research and development, but the result was failure.
Are you anxious when you see the white flowers?
Even if the fruit company gives Blue Star Electronics 300 million meters of gold in research and development expenses every year and is ripped off by Blue Star Electronics, the fruit company can definitely make a lot of money with love.
To know.
Their Ai Crazy mobile phone, whether in terms of hardware or software, is definitely not much less advanced than Pinnacle phones. It is the only mobile phone that can compete with Pinnacle phones in the high-end market.
As a result, this opportunity was missed because of Jobs's stubbornness.
Over the past two years, their fruit company has lost billions of dollars in profit!
The annual royalties of 300 million meters of gold are nothing compared to the billions of meters of gold.
Facing the pressure from the board of directors, Jobs couldn't stand it anymore.
He was able to withstand it before because he patted his chest at the board meeting in 2007 and said that with the fruit company's R&D strength, it was possible to bypass Blue Star Electronics' patented technology and develop multi-touch technology.
At that time, members of the board of directors thought that if they could do it themselves, not only would they not have to worry about being choked by Blue Star Electronics, but they would also not have to be ripped off by Blue Star Electronics, so they agreed to Jobs.
result...….…
There is no regret medicine in the world!
It has failed dozens of times.
Their entire board of directors has completely given up hope in this failure again and again.
The pressure from the board of directors was increasing, and Jobs couldn't stand it anymore.
But the arrogance and self-respect in his heart still did not want to bow to a dragon countryman.
so.
Lu Yi and Steve Jobs hated Blue Star Electronics even more.
After thinking for a long time, Jobs finally thought of a way to attack Blue Star Electronics.
That is to establish a joint venture brand with Sanxing. Both parties will contribute their talents and technologies to impact the high-end smartphone market.
at the same time.
Encourage Sanxing to cut off the supply of display screens to Blue Star Electronics.
Without the display screen provided by Sanxing, how can Blue Star Electronics produce Pinnacle mobile phones?
Even if you can find companies like Sharp and Yoda Optoelectronics to provide them, not only will the launch time of the third-generation pinnacle mobile phones be affected, but the quality of the display screens of these two companies cannot be compared with Sanxing's screens.
When the time comes, they will post some soft articles behind their backs to try to discredit Blue Star Electronics, damage the impression of Dingfeng mobile phones in the minds of consumers, label Dingfeng mobile phones as using inferior displays, and then launch their joint venture brand high-end mobile phones. I believe that the high-end market will be opened up in no time.
0...Please give me flowers.
As soon as this idea came up, Jobs was so excited that he didn't sleep all day and night, and then quietly flew to Hanguo the next day, visited Sanxing boss Li Jianxi, and proposed his idea.
Regarding the cooperation proposed by Jobs, Li Jianxi was still very moved.
However, he did not agree immediately at that time, but wanted to think about it carefully.
after all.
If you make a wrong move, if you fail to snipe Blue Star Electronics successfully, you will lose a large order from Blue Star Electronics, and the gain will outweigh the losses.
Moreover.
Even if you agree here, what excuse can you find to cut off the supply to Blue Star Electronics?
To know.
The two parties signed a contract and agreed on a huge amount of liquidated damages.
If they breach the contract, they will have to pay Blue Star Electronics a liquidated damages of 1 billion meters.
..0
Although Sanxing is not short of the 1 billion meters of gold, who would be willing to give it to Blue Star Electronics for nothing?
They haven't even made so much money from Blue Star Electronics!
But as Jobs visited the headquarters two or three times to lure him with various benefits, and his father, the financier on Wall Street, was behind his back, the balance in Li Jianxi's heart was constantly tilting.
Sanxing naturally also covets the high-end market.
Although they, Sanxing, can be in the high-end market based on their own strength, they still need to practice for at least several more years.
But if we cooperate with Guoguo now, once the technical strengths of both parties are combined, we can immediately launch high-end smartphones that are not inferior to the top mobile phones.
This... made him excited.
If you enter the high-end market earlier, you will have one less competitor, make a lot more money, and cultivate more loyal users.
Because Sanxing is not the only one eyeing the high-end market.
LG, Soai and even flower factories are all focusing on the high-end market.
However, due to its current technical strength, it can only follow Blue Star Electronics to occupy the mid-to-low-end market.
Once everyone's strength is reached, they will rush into the high-end market.
Except for Pinnacle Mobile, which can firmly sit on Diaoyutai, who among other brands can guarantee that they will be able to gain a firm foothold in the high-end market?
When entering the high-end market at this time, there are basically no other competitors except facing the pressure from top mobile phones.
And if they find a reason to cut off the display supply of Dingfeng Mobile, then Dingfeng Mobile will have no way to suppress them.
This opportunity can be said to be a once-in-a-lifetime opportunity!