Rebirth: Dominate The World, Starting From The School Network

Chapter 354 Lu Yi: Don’T Be Afraid Of Losing Money, There Is A Group To Take Care Of It

Talking about the development history of online novels, it can be traced back to 1985.

In 1985, Gu Long passed away. At the memorial service, Ni Kuang and Si Mao hugged each other and cried. Everyone drank 48 bottles of XO to bid farewell to an era.

A year later, the Baodao newspaper stopped its martial arts column. Huang Yi, the interim director of the Hong Kong Museum of Art, resigned and went into seclusion to continue writing martial arts in Lantau Island.

The publishing house believes that the era of martial arts has ended, but has great expectations for Huang Yi's fantasy novels.

In the second half of the 1990s, novels such as "Looking for Qin", "Turn Hands for Clouds and Turn Hands for Rain" and "The Great Sword Master" flowed out from the mountains and became popular in Hong Kong and Taiwan.

The era of dial-up Internet access has just begun. After reading paper books, young people from Hong Kong and Taiwan typed them word by word into BBS forums, and then mainland college students translated them into simplified Chinese and spread them.

The tiger's body in "Looking for Qin" shook, and the harem stallion in "The Great Sword Master" became the cornerstone of YY culture and became popular on forums.

Xiangjiang was released in volumes, and the forum updates were slow. During the agonizing wait, book fans began to write their own books.

Most of those novels have a majestic beginning and a sloppy ending.

Once the enthusiasm dissipates, the serialized novel becomes a burden.

The reasons for stopping the novel vary greatly: he is seriously ill and unable to survive, his wife is about to give birth and has many problems, and some people simply ask the protagonist to commit suicide and make fun of himself as a eunuch.

The most famous one is Prince Maboyong. The story is getting into its best moments when an asteroid accidentally hits and ends everything.

The authors who persevered became the initial sparks of online literature.

Lao Zhu, after falling out of love, went to a black Internet cafe to kill time, and wrote "The Story of Purple River" on the martial arts forum.

Wandering frog, code "Dapeng Zongheng" on the Xilu Forum.

At eight o'clock every night, Xiao Ding showed up at the Internet cafe on time to upload the handwritten manuscript and complete "The Legend of Zhu Xian".

Sugar and Three Spoons lost his job due to the IT bubble. After a short period of working in his father's auto parts store, he decided to write a novel. When he turned on the computer, he was the creator...

now.

These people are all great authors who have stood at the top of the fantasy literature industry and have begun to promote online literature.

But obviously.

Lu Yi not only wants online literature to be widely distributed in China, but also wants to go overseas and focus on cultural output.

The cultural invasion the country is facing is a bit serious.

The cultural invasion from Europe, the United States, island countries, and Bangzi countries has caused many people in China to start hating Japan, Japan, and South Korea, and worshiping foreign countries.

Stories are a bridge connecting Chinese and foreign cultures. When online literature goes global, the culture of the Dragon Kingdom hidden in the stories also goes overseas, and more foreign readers learn about the Dragon Kingdom through online literature.

now.

Hearing what Lu Yi said, Wu Wenhui was extremely shocked.

Internet articles going overseas?!

In fact, the journey of online literature overseas began as early as 2001.

In that year, the Fantasy Literature Society's novels had begun to spread overseas, but at that time, online literature was still mainly targeted at overseas Chinese-speaking groups.

Lin Tingfeng, one of the founders of the Fantasy Literature Society and now the vice president, and his "Magic Knight Heroes" can be said to be one of the earliest writers and works to go overseas.

Last year, online literature started authorizing foreign language publishing and officially entered the overseas 1.0 era, which is an era dominated by digital copyright and physical book publishing.

The Siamese Publishing House found Cai Leiping, whose pen name is "Dragon Man", and translated his two works "Destroying Qin" and "Ba Han" into Thai for publication.

However, at this time, only a very small number of authors' works had the opportunity to be picked up by foreign publishers and translated into foreign languages ​​for publication.

Going overseas for online writing is part of Wu Wenhui's plan, but going overseas now is a bit premature in his opinion.

"Director Lu, is it too early to go to sea now?"

“Although after several years of development, online literature has shown a vigorous development trend in China, it is still in its infancy.

"We haven't even fully developed the domestic market yet, so we just went overseas. This..."

Wu Wenhui was a little worried.

He was afraid that Lu Yi would take too big steps and break his balls.

In his plan, Internet articles will have to wait until at least five years or even longer to go overseas.

When the pie in the domestic online literature market is almost distributed and the hierarchy becomes stable, it will be right to consider going overseas.

Lu Yi nodded and said: "You are right. It is indeed a bit early to go overseas now, but it doesn't matter. I don't expect to be able to achieve anything famous overseas as soon as I go overseas."

"Lao Wu, let me tell you the truth."

"Actually, in the area of ​​online literature, I don't require you to bring much profit to the group. It doesn't matter if you are still losing money. The group can fully support your Fantasy Literature Society."

"What I value more is cultural output."

"The empire's selfless heart will never die. It can't be done hard, but they can do soft things, such as cultural invasion.

"Hollywood blockbusters and Marvel Universe from the United States, animation from the island country, variety entertainment from the Bangzi country, etc."

"Look at the teenagers in China now. They are talking about either Oppa or Smecta. Some people talk about foreign countries with envy and expectation. Why are the moons abroad rounder and the air abroad sweeter?"

"We cannot remain indifferent to this situation."

“I am very optimistic about the development of online literature, and I can even predict that online literature will become a cultural postcard of our country in the future.

**0

“It is indeed a bit early to go overseas now, but we must first establish a stronghold overseas, and we must export culture in reverse.

"Don't be afraid of losing money or anything like that. There is no need to worry about this at all. Everything will be taken care of by the group."

"The only thing I ask of you is to build a good international website and become famous abroad within five years."

Lu Yi's words made Wu Wenhui a little stunned.

At this moment, he understood Lu Yi's ambition.

turn out to be.

Lu Yi's acquisition of the Fantasy Literature Society has never been for the purpose of profit, but for cultural export, so that foreign countries can understand the culture of the Dragon Kingdom through the bridge of the stock market.

really.

His ideological realm is still too low, and his structure is too small.

..0…

"Of course."

At this time, Lu Yi added again.

“The main focus is on the domestic market and taking into account overseas markets.”

"The time I give you is plenty, just take your time."

"The domestic aspect is the focus. There must be enough high-quality works in the library, so that we can have the confidence to use international stations to export culture."

"At this stage, you and your team are doing very well in the domestic market. Some basic rules of online literature have been established. The Fantasy Literature Society is also a well-deserved leader in the industry.

"But it's not enough. There aren't enough authors, there aren't enough works in the library, and there aren't enough users."

"I'll give you some suggestions here. You can think about it with your team after you go back."

"In order to encourage more people to enter the online literature industry and write high-quality works, you can organize some essay solicitation activities, such as fantasy essay solicitations, martial arts essay solicitations, fairy tale essay solicitations, etc."

"In a certain period of time, such as half a year or a year, the first place, second place, etc. will be judged based on various data of the works participating in the essay competition.

"For example, if you place first, you will receive a direct cash reward of 100,000, as well as signing a long-term contract or even a big-name contract, and allocating more resources to packaging and promotion, etc."

"In addition, you can also select twelve heavenly kings every year, select newcomers of the year from various categories, etc."

Lu Yi's words made Wu Wenhui's eyes suddenly light up.

yes.

Why can't we organize some essay collection activities to encourage more people to participate?

Writing out the rewards clearly can stimulate the creative passion of writers and allow them to create higher-quality works.

There are so many good works, but are you still worried that there are not enough users?