sinovels Chapter 14 Scarcity Marketing
Chapter 14 Scarcity Marketing
On Saturday afternoon at 2 PM, pre-orders for the commemorative edition MP3 of the Digital Music Festival began, and people started queuing outside classroom 101 of the Third Teaching Building as early as 1:30 PM.
The procession snaked its way out of the classroom, through the corridor, and all the way to Qiushi Square.
"President... there are just too many people!" Liu Qian, who was in charge of collecting payments, sat at the classroom door with her ledger and receipt box in hand, looking at the endless queue in front of her.
She had never seen anything like this before; it was like a train station ticket counter.
"Don't panic. Just sit here, collect the money, make the records, and issue the receipts."
Lin Feng immediately summoned the core members of the music club to maintain order.
Wang Peng, Li Hao, Tan Zhao, and others quickly arrived to provide support.
"Don't push! Don't push! One at a time!"
"There's a queue! If we can't finish ordering today, we'll continue tomorrow!"
"Students in the front, please have your student IDs and cash ready! Save time!"
Liu Qian took a deep breath, sat down behind the temporary desk, dipped the "Fengchi Digital Studio Financial Seal" in ink, and gently placed it on the corner of the desk.
"Start! Deposit of 200 yuan per unit."
At the front of the line was a boy wearing black-rimmed glasses, who pulled out four hundred-yuan bills from his pocket:
"I want two! Can I choose the serial number? I want to buy one for my girlfriend!"
Liu Qian explained, "Student, the numbers are based on the order of payment. You bought numbers 001 and 002."
"Okay! Register quickly!" The boy quickly gave his name and student ID number.
Liu Qian picked up her pen and wrote on the receipt book: "No. 001, Zhang Wei, Computer Science Class of 2001..."
After writing it down, stamp it, tear off the receipt copy, and hand it over.
The boy took the receipt, carefully folded it in half, and stuffed it into his inner pocket.
As he squeezed through the crowd, he clenched his fist in excitement. Then he pulled out his phone and excitedly called his girlfriend to share the good news…
"Next!"
"I want one! It's two hundred!"
"Name and student ID?"
"Li Na, English major, class of 2002! This is my student ID!"
The process quickly became smooth.
A girl with a ponytail received her receipt and excitedly called her roommate to share the good news: "I got a reservation! There's a long queue, if you don't come soon, they'll be gone..."
In the middle of the line, a tall, thin boy with shifty eyes suddenly shouted, "Is this receipt legally valid? Are you guys going to run off with the money?"
Having learned from yesterday's experience, Liu Qian was much more composed, counting money, issuing invoices, and stamping documents with smooth and efficient movements.
Tan Zhao and his team maintained order. Wang Peng and Li Hao also came to help.
Just one hour later,
When Liu Qian finished filling out a receipt and registered the serial number.
She suddenly looked up at Lin Feng.
"President, this is number 298. There are only 2 spots left before we fill up."
Lin Feng turned his head upon hearing the sound.
The ledger was filled with names and student ID numbers. The pile of cash on the table had grown even higher. A dozen or so people remained in line, anxiously craning their necks to look around.
There were only two spots left. Lin Feng could only try his best to appease the remaining students who hadn't managed to buy a spot.
The last deposit was received, and the last receipt was issued.
Liu Qian let out a long breath. Then, she stood up, stretched, and handed the account book to Lin Feng.
The last line's serial number is: No. 300.
"President, three hundred units. Fully booked."
No one knows who started it, but applause and whistles erupted!
The members who were on site all had bright smiles on their faces.
Lin Feng took the ledger and flipped through it briefly. Three hundred names, three hundred acts of trust.
He closed the ledger and handed it back to Liu Qian with a smile.
"Keep it safe."
Li Hao walked over: "Brother Feng, Zhou Yang... nothing happening today?"
Lin Feng smiled and said, "It's good that there's no movement."
In the distance, in the computer science dormitory, Zhou Yang stood by the window, gazing in the direction of the Third Teaching Building.
Liu Wei whispered to Yang, "Brother Yang, I heard... they've ordered all 300 units."
Zhou Yang didn't say anything. Ever since Lin Feng started selling MP3 players, his business has been getting worse and worse, and he often goes a whole week without making a single sale.
Just as I was feeling annoyed, Liu Wei said again, "Everyone on the forum is talking about this, lots of people are posting pictures of their receipts..."
Zhou Yang suddenly turned around and stared at him with a serious expression.
Liu Wei was so frightened that he took a step back.
Zhou Yang suddenly laughed.
That smile was uglier than a cry!