sinovels Chapter 104 The Spokesperson for Bargains
Chapter 104 The Spokesperson for Bargains
Chapter 104 The Spokesperson for Bargains
Lin Mu took the folder from the other party. The folder contained information on special actors in order, with a full-body photo of each person.
Lin Mu flipped through the pages one by one. The prices of these character actors were all around two or three hundred euros a day. Each of them had project experience, either having played a supporting role in a major film crew or having played a character actor in a TV series.
Lin Mu randomly selected a few handsome men and beautiful women who looked stylish and distinctive, but he stopped when he turned to one of the pages.
The photo shows a girl with a cool and aloof demeanor. Her resume states that she has worked as a runway model and also as a general laborer on film sets.
These aren't the most crucial factors. If we're talking about looks, Lin Mu has seen plenty of girls on this resume who are just as pretty as her.
But most importantly, Lin Mu recognized this face.
When Lin Mu later became a senior executive, he was in charge of an overseas project, in which he collaborated with a girl named Karadi-Vai.
At that time, she was already somewhat famous and was considered a second-tier actress internationally.
Lin Mu knew about her background. Before 2009, she was unknown. After 2009, she was selected to participate in the Paris Fashion Week debut and was unexpectedly noticed by Karl Lagerfeld, the chief designer of Chanel, becoming his favorite and rising to the top.
Later, after her peak, she transitioned to starring in blockbusters such as "Suicide Squad".
Simply put, Karadi Vayi is like the Western version of Yang Chaoyue.
Lin Mu never expected fate to be so ingenious, actually leading him to encounter Carradine before she became famous. Immediately, his mind raced, wondering if there was any opportunity he could exploit this information gap.
He quickly realized that since 2020, Taobao e-commerce has entered a stage of fierce competition, and merchants have even followed the example of big brands by hiring brand ambassadors.
Almost every leading brand will find a spokesperson from the film and fashion industry for its flagship product.
For example, a leading hosiery brand, a top e-commerce player in the niche hosiery market, hired Yang Mi as its product spokesperson. This move brought them substantial returns and significantly boosted their performance.
Although Yuezhi is currently unknown, it can still find a brand ambassador in advance. The best ambassador is someone who is inexpensive now but has explosive potential in the future.
Isn't such a candidate right in front of him?
If you were to hire Carradine as a spokesperson now, she would probably be completely bewildered. I could easily get her to sign the contract for just four or five thousand euros, and she would also have a huge selling point in future promotions.
Look, Karl Lagerfeld's latest darling, the supermodel Cara Delevingne who's currently making waves in the Parisian fashion scene, is our brand ambassador and one of our first customers.
This shows that she had faith in our brand even before it took off, which instantly boosted its prestige.
Although Lin Mu was excited inside, he pretended to be calm and collected on the surface. He ticked off Carradine's information, then tossed the folder back and said, "I want to invite these 10 actors. Have them come to see me in three days."
"Oh, by the way, the girl inside named Carradi, is she a model? Ask her if she'd be interested in taking some print brand promotional photos for us."
The other person took the folder, took out a calculator and did a quick calculation, then said, "Okay, sir, I will inform you that the total bill here is 3800 euros."
After signing the contract, Lin Mu returned to a standard room at the Kaiyun Hotel. Sheng Mingyue had just finished her work, and the two chatted about their respective progress.
Sheng Mingyue said, "I've found the newspaper. It's a small tabloid called 'Flower Garden,' and its daily circulation is less than 500 copies. It'll be going out of business soon. Their front-page headline is also very cheap, only 6000 euros. How's your recruitment going?"
Lin Mu briefly recounted his experience, and then suggested, "Mingyue, I suggest we sign a model." He explained his considerations in detail, omitting the fact that Carradine would definitely become a sensation.
Lin Mu's logic convinced Sheng Mingyue, and she agreed to sign an endorsement contract with Carradine, as long as the total cost did not exceed 1 euros.
The next day, in a coffee shop, Karadi, dressed in fashionable clothes, met Lin Mu and Sheng Mingyue.
Lin Mu said, "Madam, we would like to hire you as the brand ambassador for a niche designer brand in China. We can offer you a 4000 euro endorsement fee, on a one-year contract."
The reason Lin Mu didn't offer a long-term endorsement contract of 5 or 10 years is because it's simply unreasonable. There's a limit to the amount of liquidated damages that can be paid. Once Carradi becomes a big star, she won't care about that amount of liquidated damages. It wouldn't be good if things got ugly between the two parties.
Therefore, it would be better to take advantage of Carradine's popularity during its peak years and build a good relationship, which would make it easier to negotiate a higher endorsement fee later.
Carradine was quite surprised. He was virtually unknown, having only appeared in a small Italian magazine when he was 10 years old. Why would a businessman from the mysterious East want to sign him as a brand ambassador?
Suspecting it was a scam, she spoke to the French translator Lin Mu had hired: "Sir, may I ask why you chose me? And what exactly are these niche designer products you mentioned? May I see the finished products?"
After listening to the translator's words, Lin Mu said, "I brought the finished product, you can take a look. As for why I chose you, it's because I believe you can walk the runway at Paris Fashion Week, and I believe you can become a famous model, a blonde beauty."
Karadi took the stockings, her long eyelashes fluttering as she exclaimed, "These stockings are beautiful, no, they're amazing!" She held them in her hands, admiring them. Then, hearing the translator's follow-up words, she covered her mouth and chuckled, "Thank you, sir, thank you. If there are no problems with the contract you brought, I'd be happy to take this job."
Sheng Mingyue handed over the contract at just the right moment. Carradine flipped through it; it was a very standard endorsement contract, and the penalty for breach of contract was quite lenient, with virtually no hidden pitfalls. Carradine was currently working as an intern assistant backstage at a Paris fashion show, so she had that kind of keen observation.
She said, "Okay, sir, I'll sign the contract now. When will our work begin? Also, I'd like to ask, is the job as a troupe actress still valid?"
Lin Mu was somewhat surprised and said, "Of course, but that's just a job that pays 300 euros a day. Madam, are you in such dire financial straits?"
Carradine made a classic French woman's complaining gesture, shrugged her shoulders, and exhaled, saying, "That's just how Paris is; it's expensive to live here."
After signing with Carradine, they agreed to shoot promotional photos at the pop-up store that evening to complete the shoot.
On the way back, Sheng Mingyue asked, "That French girl has a lot of class. Do you have a crush on her?"
"Why do you say that?"
Sheng Mingyue teased, "Isn't playing with foreign women your dream? It seems you have a taste for that, a preference for the model style."
Lin Mu shook his head, patted his stomach, and said, "Compared to Western food, I still prefer Chinese food."
Sheng Mingyue glanced at her and said, "Oh, really? I haven't seen you like any Chinese girls."
Lin Mu smiled and said, "Aren't we chatting right now?"
Sheng Mingyue raised an eyebrow and said, "President Lin, don't confuse work with romance."
"You're right, so let's talk about work now. What are my thoughts on the upcoming filming?"
Sheng Mingyue rolled her eyes, pursed her lips, and said, "What a boring man."